Branding / Logo system

The Hawaii Retreat

A sense of place. A spirit of movement.

Hawaii Retreat — The Hawaii Retreat project presentation

The project

An illustrated identity combining coastal scenery, movement and a flowing wordmark. The supplied logo system includes symbol and wordmark variations.

Scope

Logo design, illustrated mark and lockups

01 / The identity

Hawaii Retreat — A place to recharge.
An identity full of life.

The illustrated emblem brings movement, landscape and ocean into one compact scene. A flowing wordmark gives the identity a relaxed, welcoming rhythm.

02 / Visual language

One identity, different voices.

The illustration carries the energy. The wordmark supplies the personality. Together and separately, they give the identity room to work across formats.

Deep ocean

#123F43

Sea glass

#5FA4A0

Golden hour

#DFA655

Warm sand

#F3ECDB

Presentation palette drawn from the supplied artwork.

01 / In context

Identity in context.

Concept applications of the original identity across materials and touchpoints.

The Hawaii Retreat — concept identity applications

Presentation mockups show the supplied work in context.

Original artwork

Explore the details.

Original supplied artwork. Open an image to inspect it at full size.

A closer look

Hawaii Retreat / Project context

Explore the original artwork and presentation above to see the visual details of this project. For related work, browse the portfolio collection. If you have a similar brief, view the design services and tell me what you need. You can also find visual updates on Alycreatez on Instagram.