Abstract Fence.
An identity with solid foundations.
An identity with solid foundations.
A bold badge-style logo for an overhead-door and fence business. The design combines an architectural illustration with a strongly framed typographic hierarchy.
- Discipline
- Branding
- Scope
- Logo design and presentation concepts
- Creative
- Ali Raza
A strong silhouette.
A working identity.
A shield-shaped badge combines architectural detail, layered lettering and a clear border. Navy, steel and amber give the mark a practical, industrial character.
Designed to hold its shape.
The compact badge provides a single recognisable unit for applications at different scales. These presentation studies explore its presence on real materials.
Presentation palette, drawn from the supplied artwork.
The workwear study
A close material exploration across utility clothing, a hard hat and a metal badge.
Application mockups explore how the supplied identity could appear across materials. The original artwork remains available below.